Things to See & Do
In the Valley

Taste wine in worn-in jeans. Let your nose lead you to the world’s best slow-roasted tri-tip. Practice your golf swing in the cool ocean air. Whatever you do, get comfy. You just might stay a while.

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Eat & Drink

From ice-cold beer to fresh-off-the-vine berries, you’ll never go hungry in Santa Maria Valley. We treat you like friends and feed you like family—all at a price that leaves room for dessert...and then some.

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Iconic Barbecue

People wonder why our barbecue is so darn good. It might be because we use a recipe that’s been handed down over generations. It might be because we slow-roast our top sirloin for hours on end. Or, it might just be because napkins are optional.

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Famously Delicious Wine

We grow our grapes in a different direction, a little bit longer, and in a coastal climate that treats them right. The experts say that makes a difference—we just say, "pour us another glass."

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Get Outside

From rolling dunes to picturesque golf courses to pristine parks, follow the salty ocean air and warm California sunshine to a valley where you can do more, for less.

Outdoor & Recreation

Arts & Culture

From live theatre to interactive museums to independent art galleries, our emerging arts-and-culture scene is one of the central coast’s best kept secrets. Just don’t tell a soul.

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One-of-a-kind goods and charming storefronts make for shopping that won’t wear out your wallet. Because name brands are great, but we always prefer one-of-a-kind.

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